 |
 |
|
|
|
Co-founder and COO
Roberta Berrent brings nearly 20 years of business experience in creative marketing, product positioning, brand management and executive communications to her role as MindClick’s COO. Her expertise in integrating strategic marketing, multi-media and research protocols provides MindClick’s clients with deep consumer insights and actionable guidance to maximize their market success.
Prior to co-founding MindClick, Berrent spent over 13 years managing the competitive positioning and launch of businesses, products and services across the entertainment, new media and technology industries. As chief marketing officer for interactive marketing solutions provider, Dynamics Direct, her programs for driving product definition and visibility saw the company from launch to leadership position. For 10 years at ABC Networks, Ms. Berrent directed the marketing, advertising and promotion of national television programs and global business services and corporate ventures.
As an executive image-maker and director, she has worked with Peter Jennings, Barbara Walters, Diane Sawyer and President Bill Clinton. For three years at The Walt Disney Company, she served as chief writer and creative director for Michael Eisner, then CEO. Ms. Berrent is the award-winning creator of multiple national public service campaigns and outreach programs on timely issues that include literacy, sexual harassment in the workplace and homeless care.
JoAnna Abrams, Founder & CEO
John Burshek, Chief Research Officer